Talent challenges are not unfamiliar to Patrick Sbarra and Brad Jones. In 1999, the two decided to start a company together. In their tenth year, New Creature has recorded an astounding $40 million of sales. In a one-year period, they realized a 200% increase in revenue. Amidst the ensuing hiring storm, Sbarra and Jones feared losing the unique culture they had grown. This video is the story of how New Creature attracts and maximizes talent with a distinct, organizational culture, all the while improving financial performance.
Edited by Clayton Anderson.

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